> ## Documentation Index > Fetch the complete documentation index at: https://anchors.in/docs/llms.txt > Use this file to discover all available pages before exploring further. # Resources for Brands & Creators > Your go-to hub for everything anchors — campaign guides for brands, collab resources for creators, and free tools for both. This page covers both sides of the anchors platform. The first 70% is for **brands** running LinkedIn influencer campaigns. Scroll down for the **creator section** — collabs, media kit, and free tools. *** ## For Brands anchors is built to take the chaos out of influencer marketing. No chasing creators, no fake screenshots, no manual follow-ups. You set the campaign goal, pick your creators, and the platform handles the rest — drafts, approvals, payouts, reporting. All of it. ### Getting Started New to anchors? Go through these three first. What anchors is, how it works, and why performance-based influencer marketing on LinkedIn actually converts. See what a real campaign looks like before you build your own. Good starting point if you're still evaluating. Get your brand profile set up right the first time — logo, ICP, tone, budget. This is what creators see before they accept a collab. *** ### Running a Campaign — Step by Step Every campaign on anchors follows the same five-step flow. Click into any step for the full guide. Set your campaign goal, define your target audience, choose your content format, and lock in your budget. Takes under 10 minutes. Browse vetted LinkedIn creators filtered by category, city, seniority, and follower size — or let anchors AI shortlist them for you. Creators submit content drafts before anything goes live. Review them, request edits if needed, and approve when it's ready. Your dashboard updates in real time once posts are live. Impressions, engagement, clicks — all pulled straight from LinkedIn. No manipulated numbers. When the campaign wraps, anchors generates an AI-powered report breaking down what worked, what didn't, and what to do differently next time. This is how brands get smarter with every campaign they run. *** ### Why LinkedIn? Why anchors? Most brands default to Instagram or YouTube. LinkedIn is different — and for the right categories, it's significantly more effective. LinkedIn users aren't passively scrolling for entertainment. They're there to learn, grow professionally, and make informed decisions. A recommendation from a creator they respect hits very differently here than on Instagram. You can get your brand in front of CTOs, HR leaders, finance teams, and founders without running expensive targeted ads. The creator's audience already matches your ICP. LinkedIn creators spend months or years building credibility with their audience. That trust transfers to your brand. It's not an ad — it's a genuine recommendation from someone the audience already follows. LinkedIn posts stay discoverable for weeks and months. A carousel from your campaign can keep generating impressions long after it's posted — something you don't get on Stories or Reels. If you're selling to professionals, building employer brand, or positioning in a considered-purchase category — LinkedIn is where your audience actually is and in the right mindset to engage. **Categories that consistently perform on anchors:** `B2B SaaS` · `HR Tech` · `BFSI` · `D2C` · `AI Tools` · `FMCG` · `Healthtech` · `Upskilling` · `Employer Branding` **Creator network:** 2,100+ vetted LinkedIn creators across India, Canada, and Brazil — CXOs, Software Engineers, Directors, Entry-level professionals, and city-specific creators in Bengaluru, Mumbai, Indore, and Delhi NCR. *** ### Brand Tools Estimate what a LinkedIn influencer campaign should cost before you commit budget. Useful for getting internal sign-off. See live and recent brand-creator collabs on anchors. Good for benchmarking content style and formats in your category. Understand what creators expect from brand briefs and what makes a collab worth accepting — straight from the creators themselves. *** ### FAQ — Brands Right now anchors is focused on LinkedIn — nano creators (under 10K followers) and micro creators (10K–100K). You can filter by category, city, audience seniority, and engagement rate. YouTube and Instagram are coming soon. You only pay for verified results. anchors pulls data directly from LinkedIn — not screenshots that creators send over. If a post doesn't hit the agreed benchmarks, your budget is protected. No inflated numbers, no guesswork. Every creator submits a draft before posting. You review it inside your dashboard, leave feedback, and approve when it's good. Nothing goes live without your sign-off. All performance data comes directly from LinkedIn's API. Creators are vetted before they can accept campaigns. There's no room for fake engagement or manipulated metrics anywhere in the process. Yes. Your dashboard shows live data as soon as posts are up — impressions, engagement, clicks, and creator-level breakdowns. You also get a full AI Analysis Report at the end of each campaign. Check the [pricing page](https://www.anchors.in/linkedin-influencer-marketing-platform/pricing?ref=homepage) for current plans. anchors works for lean marketing teams — you don't need an enterprise budget to run a proper LinkedIn influencer campaign. You can filter manually by category, city, follower size, and audience seniority — or let anchors AI shortlist creators based on your campaign goal and ICP. Both options are available inside the campaign builder. Product launches, employer branding, B2B pipeline support, city or vertical awareness, and category education all perform well. If you need to reach professionals with a credible message, LinkedIn is the right channel. *** ## For Creators anchors is where serious LinkedIn creators find brand deals that are actually worth their time — clear briefs, fair payouts, and no chasing brands for payment. If you're putting out consistent content and building a real audience, this platform is built for you. ### Getting Started as a Creator Everything you need to get your account set up — profile, niche, content categories, and payout details. Your profile is what brands see before they send you a collab invite. Categories, past work, audience breakdown — make it count. *** ### Collabs & Media Kit How brand collabs work on anchors — from getting an invite to submitting your draft and receiving payment after your post goes live. Build your anchors media kit for free. It auto-updates with your LinkedIn stats and is shareable with brands outside the platform too. *** ### Free Tools for Creators See exactly how your LinkedIn post will look before you publish. Useful for formatting carousels and checking long-form posts. Find out what you should be charging for a LinkedIn collab based on your follower count and engagement rate. Connect with other anchors creators, share what's working, and stay updated on new brand opportunities coming onto the platform. Browse live collabs happening on anchors right now. See what brands are running and what kind of content they're looking for. The full list of free tools anchors has built for LinkedIn creators — pricing calculators, post previews, media kits, and more. All free, no login required for most. *** ### FAQ — Creators Any LinkedIn creator who's posting consistently and building a real audience. You don't need a minimum follower count — anchors works with nano creators too. What matters more is consistency and genuine engagement. Brands create a campaign, and anchors matches or invites creators based on your profile. You receive a brief, submit a content draft for review, and post once it's approved. Payment is released after your post goes live and performance is verified. Check the [creator signup page](https://www.anchors.in/influencer/?ref=homepage) for the latest on creator fees and payout structure. The platform is designed to make payouts fast and completely transparent. Your payout is tied to how your post performs — impressions, engagement, and sometimes clicks depending on the campaign. anchors pulls these numbers directly from LinkedIn, so there's no ambiguity about what counts. No. anchors doesn't ask for your LinkedIn credentials and doesn't do anything that violates LinkedIn's terms of service. You post from your own account, in your own voice — anchors just handles the brand coordination and payments. Brands can see your profile information, content categories, audience demographics, and post performance stats. Nothing personal beyond what you've already added to your creator profile. *** ## Still have questions? Whether you're a brand planning your first campaign or a creator figuring out the platform — the team is easy to reach and actually responds. Transparent pricing, no hidden fees. You only pay for real, verified results — not impressions that don't go anywhere.